Make your B2B Marketing Count

B2B marketing nirvana might just be the DemandCon Expert Panel

Hugh Macfarlane, Founder & CEO of MathMarketing, writes...

I’m a self-confessed B2B marketing geek, so naturally I can’t wait to hear the luminaries of B2B marketing share their experiences at DemandCon in just a few short weeks. I’m giving a keynote on aligning the whole team (See far, Go fast), and am joined by no fewer than 60 top notch speakers sharing their wisdom. So how do you make sure you get answers to your questions while these B2B marketers are all available in the one spot?

On the morning of day 2, B2B marketers can sate their hunger by attending an expert panel. The panel invites proud B2B marketing geeks (like me!) to bring issues and questions to the table, and promises to provide expert advice on demand generation issues. We get to cover topics from search marketing, lead gen strategies, social media and more. And the best part is that they’re offering live reviews and analysis of your web site, search strategies, social media efforts, content strategies and more.

Great tactics and all, but how do you weave those independent pearls (of wisdom) together to make a coherent plan?

In our B2B Marketing Training Workshop on day 3 of DemandCon, Chuck Besondy and I will lead you through the process of building an end-to-end sales and marketing plan that helps you select tactics for every stage in the buyer’s journey and to task each tactic with a clear and measurable role.

Haven’t yet registered for the B2B Marketing Training Workshop? You can do so (and get a 15% discount!) by scrolling to the bottom of our DemandCon event information page.


 

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Are you ready to get your Funnel flowing faster but don’t know how to make it happen?

This month, the MathMarketing blog will focus on DemandCon, the world’s first conference dedicated to managing the complete sales Funnel, from top to bottom. The blog will give you an insider’s guide to speaker presentations as well as access to special discount offers to the conference itself.

DemandCon provides world-class training from B2B experts who will teach you to successfully apply proven solutions to the challenges you face every day. To advance this knowledge, MathMarketing will host a Black Belt Funnel Plan Training Workshop at the end of the conference. In it, you will build a coherent plan incorporating advanced techniques and best practices for increasing revenue volume and velocity which will help you:

  • Manage your funnel more effectively;
  • Increase your marketing profitability; and
  • Improve your sales conversion rates.

The workshop is designed for marketing and sales professionals involved with lead and revenue generation who can use our special promotion code to receive a 15% discount on their registration.

Bonus offer:
If you are a marketer and you register for both DemandCon and the Black Belt Funnel Plan Workshop, you will receive one free workshop pass to invite a senior colleague from your sales team. Simply email Stephanie Jeanmougin at sjm@risingmedia.com after you have registered for both DemandCon and our workshop to receive your free workshop discount code to register your sales colleague.

Don’t wait, register for DemandCon now and learn how to turn your good business into a great one.